Turn your passion for Digital Media into a career! If you love creating graphics, videos, and content for social media, and want to turn that passion into a profession, Barton’s Digital Communications & Content Strategy program is for you! In today’s fast-moving media landscape, anyone with a device can tell a story—but this program will teach you how to do it with strategy, skill, and impact.
Barton Benefits
At Barton, our areas of study are designed to equip students with the knowledge, skills, and critical thinking necessary to thrive in today’s world. Whether you're just beginning your educational journey or advancing your career, we offer flexible and rigorous programs that support your goals.
Why Barton?
Earn industry-recognized certifications
Our goal is to prepare you to become an effective and creative communicator with professional industry-recognized certifications in this ever-changing industry.
Break into a rapidly growing industry
According to the Bureau of Labor Statistics, media and communication occupations will see 109,500 openings per year from 2023-2033.
Gain hands-on and real-world experience
State of the art simulators and opportunities to create content that gets posted onto real websites and social media accounts ensures students leave with a solid portfolio, and a strong understanding of content creation and planning.
Future-proof your skillset
Graduates can explore countless options for putting your skills to work, like employment in an organization’s communication department, freelancing, ecommerce, streaming, or starting their own marketing agency.
Experienced instructors
At Barton, our instructors are not only experienced professionals in their fields—they're also dedicated educators committed to student success. With real-world industry backgrounds and a passion for teaching, they provide consistent, high-quality instruction in every course. Whether you're learning on campus or online, you can count on our faculty to offer expert guidance, timely support, and a reliable learning experience designed to help you achieve your goals.
Career Pathways
The world we live in is becoming an ever more competitive marketplace for businesses and individuals in all industries, especially with the rapid development of digital and social media. While the way we receive information has changed, the channel we convey information has also adjusted over time.
Digital communications & Content Strategy professionals design and implement digital campaigns designed to promote a brand, generate communication, and enhance connections with individuals and organizations. Careers in digital communications include a vast array of industries and opportunities, including wireless communications, media arts, online marketing, video production, graphic design, and nonprofit management, among many other opportunities in the digital area.
The road to career success looks different for everyone. With a degree in Digital Communications & Content Strategy, your options are wide open:
- Social Media Coordinator
- Marketing Specialist
- Media Content creator
- Project Manager
- Digital Marketing Strategist
- Sports/live event specialist
- Advertising Specialist
- New Media Storyteller
- Freelance Photographer/Videographer
You’ll gain hands-on experience in video production, social media management, public relations, broadcasting/streaming, and digital graphics, all while developing strong storytelling and communication skills. Our goal is to prepare you to become a creative, effective communicator equipped with industry-recognized certifications to succeed in the ever-evolving world of digital media.
Become a Cougar
Complete the Admissions checklist of requirements to become a Cougar today.
Barton classes are affordable and accessible, with sessions starting throughout the year.
You have many options to help you accomplish yours goals and we're here to help!
Learn in-demand skills
Our Digital Communications & Content Strategy program prepares students to create engaging content by teaching modern media skills like:
- video production
- photography
- copywriting
- social media strategy
- public relations
Degree Maps
Degree Maps
Associate in Arts
Digital Communications & Content Strategy
View the full list of Curriculum Guides (applicable for students admitted prior to Fall 2024) and Degree Maps (applicable for students admitted Fall 2024 and after).
Check out the Course Search for a full listing of courses available.
Students Preparing to Transfer
Students Preparing to Transfer
The classes you will be taking are strategic approaches that focus on the creation of content to help further an organization’s brand and maintain professional connections.
Not limiting our students’ options and providing hands-on practices with internal and external experiences make our program unique for students. In this program, we:
- focus on industry needs
- offer you hands-on practices and experiences
- help you get professional industry-recognized certifications (Google, Hubspot, Hootsuite, Facebook, etc.)
- encourage your creativity
- assist you in becoming a competent visual communicator
- provide you the opportunity to use software to generate eye-catching media concepts and products
- offer you transfer program options
Discover Career Paths
Discover Career Paths
Visit the What Can I Do with My Major? webpage to find helpful resources on career paths, employers and more!
Admissions
You are only a few quick steps away from becoming a Barton Cougar! The Admissions process is quick, easy and free - we're here to help you through every step of the way. Start your future today!
Student Life
Barton is dedicated to creating a vibrant and engaging student experience! From clubs to student activities, we offer countless opportunities to make the most of your time as a Cougar.